Layoff Events

Conversational AI unicorn Gupshup has laid off nearly 500 employees over the past several months, including about 300 in December 2024 and another 200 earlier this month, as part of restructuring efforts to improve efficiency and profitability. The company, valued at $1.4 billion in 2021 and backed by investors like Tiger Global, stated these organizational changes aim to drive long-term profitable growth and strengthen its position in the global conversational AI market. While sources indicated the layoffs primarily affected employees from companies acquired between 2021 and 2022, Gupshup disputed this concentration. The firm, which has raised about $484 million, claims a net headcount reduction of 300 over the last 18 months and denies plans for further layoffs.

Sonder, a short-term rental and hotel company, is implementing significant cost-cutting measures, including layoffs, to reduce expenses by $50 million annually. This move comes as the company prepares for its upcoming integration with Marriott's digital channels, expected by the end of June, amid financial challenges and efforts to ensure compliance with Nasdaq listing requirements. The layoffs are part of broader efficiency initiatives within the hospitality industry, though specific numbers of affected employees or percentages were not detailed in the announcement.

Forto laid off 200 employees on 2025-04-12.

General Motors is laying off 500 workers at a factory in Canada due to weak demand for its all-electric BrightDrop vans. The cuts involve eliminating one of two shifts at the CAMI plant in Ontario, and the facility will be idled for 20 weeks starting in May.

Google on 2025-04-11.

Marin Software representing approximately 100% of its workforce on 2025-04-10.

Wing Cloud, an Israeli cloud development startup, has shut down after failing to turn its innovative programming language Winglang into a viable business. The company, which had raised $20 million in seed funding from prominent venture capital and cloud infrastructure leaders in 2023, announced its closure in April 2025. Despite building an enthusiastic open-source community with over 100 contributors, Wing Cloud struggled to convince companies that its developer experience solution was business-critical, ultimately making it impossible to achieve sustainable commercial traction. The shutdown reflects the challenges of monetizing developer tools in the competitive cloud infrastructure industry.

Coho AI, a Tel Aviv-based startup in the AI and SaaS analytics industry, has shut down after nearly four years. The company, which had raised $8.5 million in seed funding, struggled to find a sustainable business model and generate meaningful revenue. As part of a quiet exit in early April 2025, the marketing unicorn Yotpo agreed to integrate several of Coho's employees and cover some shutdown costs, while the company's intellectual property is still being considered for sale. This closure highlights the persistent challenges of turning a visionary product idea into a viable business, even within Israel's experienced tech ecosystem.

Five9 laid off 123 employees representing approximately 4% of its workforce on 2025-04-03.

AI proptech startup Tract, which aimed to address the UK's housing crisis, has ceased operations, resulting in the layoff of its entire team. The company, founded in 2023 and based in London, had raised funding from early-stage VCs but ultimately shut down due to a combination of factors. Founders Jamie Rumbelow and Henry Dashwood admitted to overspending on non-essentials like contractors and a trip to America, alongside facing systemic challenges in the UK housing market and flawed business assumptions. In a blog post on April 3, 2025, they announced the shutdown and expressed intentions to return investors' money, offering their experience as a cautionary tale for other founders in the proptech and AI industries.

Australian data analytics startup WhyHive is shutting down on April 28, 2025, resulting in the layoff of its entire team. The Melbourne-based company, which had raised a $600,000 pre-Seed round in 2023, described its platform as making data analysis as accessible as Canva does for design. Despite initial backing from notable investors, the founders announced the decision to cease operations less than two years after the funding round, citing an inability to achieve sustainable growth and product-market fit in the competitive tech startup landscape.

Automattic, the company behind WordPress.com, Tumblr, and WooCommerce, laid off approximately 281 employees, representing 16% of its workforce, on April 2, 2025. The company, which had about 1,744 employees prior to the cuts, cited the need to become more agile and responsive in a competitive and fast-evolving technology market. CEO Matt Mullenweg stated the restructuring aims to break down inefficiencies, focus on product quality, and ensure long-term financial viability. This move follows a tumultuous period for the company, including a controversial legal battle with hosting provider WP Engine. The layoffs affected staff across 90 countries, who were offered severance packages and job placement assistance.

Canva, the Australian design software giant, has conducted its first known round of layoffs, letting go of the majority of its technical writing team in late March 2025. The move follows a company-wide directive issued nine months earlier for employees to aggressively adopt AI tools to boost productivity. The technical writing division reportedly embraced this mandate so effectively that their roles became redundant, as AI could handle much of the work. While the exact number of affected employees was not disclosed, the cuts are a significant shift for the fast-growing start-up, which had previously avoided such workforce reductions. The layoffs highlight the ongoing impact of AI integration across the tech industry, even at successful, scaling companies.

Foodtech giant Zomato has laid off approximately 600 employees from its customer support team, a move driven by performance reviews, restructuring, and an increasing shift toward AI automation. These job cuts, occurring less than a year after many were hired under a specific program, reflect broader pressures as the company navigates slowing growth in food delivery and intense competition in quick commerce. The layoffs, reported in early 2024, highlight the industry-wide trend of leveraging technology to streamline operations and reduce costs in the competitive foodtech sector.

2U on 2025-03-31.

Northvolt, the Swedish battery manufacturer once hailed as Europe's contender against Chinese dominance, has laid off more than half of its workforce as it navigates bankruptcy. Following its Chapter 11 filing in the U.S. and subsequent bankruptcy proceedings in Sweden, the company is reducing its Swedish operations from about 4,500 employees to just 1,700, a cut of over 60%. Specifically, at its Skellefteå gigafactory, nearly 3,000 workers will be pared down to 1,200. The layoffs, announced by bankruptcy trustee Mikael Kuba in late March 2025, aim to maintain minimal operations to facilitate a potential sale of the business. Northvolt's downfall stemmed from falling behind on battery orders and depleting its cash reserves, despite having raised $13 billion from major investors like Volkswagen and Goldman Sachs. The company, which had attracted talent from global tech giants, now sees its skilled workforce becoming a target for other Swedish industrial projects in the region.

Palantir laid off 120 employees on 2025-03-27.

Fintech giant Block, the parent company of Cash App and Square, laid off 931 employees on Tuesday, March 25, 2025, representing approximately 8% of its workforce. In an email to staff, CEO Jack Dorsey explained the cuts were driven by shifting strategic needs and performance management, not financial pressures or AI replacement. The layoffs were categorized into three groups: 391 roles eliminated for strategic reasons, 460 for performance-related issues, and 80 managers to flatten the company's hierarchy. Additionally, Block is closing 748 open positions. This marks the second major round of layoffs for the company since January 2024.

Prefect laid off 20 employees on 2025-03-25.

Niantic, the augmented reality gaming company known for Pokémon GO, laid off approximately 230 employees, which represents about 25% of its workforce. The layoffs, announced in June 2023, were part of a strategic restructuring to focus on core game development and reduce operational costs amid shifting market conditions in the gaming industry. The company, which operates at a large scale with popular titles, cited the need to streamline its portfolio and prioritize key projects to ensure long-term sustainability.

Acxiom, a data and marketing services company under the Interpublic Group (IPG), has laid off more than 130 employees, representing approximately 3.5% of its global workforce of 3,800. The staff reductions, announced in March 2025, are part of a broader restructuring effort within the advertising and marketing industry as companies adapt to evolving market demands and technological shifts. As a major player in the data analytics and marketing sector, Acxiom's move reflects ongoing adjustments to streamline operations and enhance efficiency in a competitive landscape.

Video streaming company Brightcove is laying off 198 U.S.-based employees, representing about two-thirds of its domestic workforce of roughly 300. This follows its February acquisition by Italian app developer Bending Spoons in a $233 million deal. The layoffs, announced in a state filing, will occur between mid-March and the end of July, with 65 positions cut in Massachusetts. Brightcove, founded in 2004 and headquartered in Boston, had over 600 employees globally as of late 2023. The restructuring is part of the transition following the acquisition by the new parent company.

The Cybersecurity and Infrastructure Security Agency (CISA) laid off 130 probationary employees in February as part of the Trump administration's push to slash the federal workforce. A federal court later ruled the layoffs unlawful, ordering reinstatement, and CISA is now scrambling to contact the affected former employees.

HelloFresh, the global meal kit delivery company, is laying off 273 employees as it closes its distribution center in Grand Prairie, Texas, effective May 13, 2025. This workforce reduction is part of a consolidation effort to merge operations into its more technologically advanced facility in Irving, Texas. The move aims to improve profitability and optimize the company's operational footprint in North America as the meal kit market normalizes post-pandemic. HelloFresh is focusing on diversifying its product offerings and driving profitable growth. The company is providing financial support and relocation opportunities to the impacted workers. This follows similar recent staffing adjustments in Arizona as HelloFresh works to turn around its financial results.

Following its $120 million acquisition by cybersecurity firm Armis earlier in March 2025, Israeli industrial cybersecurity startup Otorio has laid off 45 employees, representing more than half of its staff. The layoffs, part of a post-acquisition restructuring, affected 25 employees in Israel, with cuts spanning sales, marketing, finance, and HR, while Armis retained 35 development personnel. Otorio, founded in 2018, specialized in securing operational technology for critical sectors like energy and manufacturing. The integration aims to enhance Armis's industrial security offerings as it pursues an aggressive growth strategy ahead of a planned IPO.

Israeli cybersecurity startup ActiveFence, which specializes in monitoring and combating malicious online content, has laid off 22 employees, constituting 7% of its workforce. The layoffs, announced in March 2025, are part of a broader streamlining effort as the company adjusts its operations in the current market. ActiveFence, valued at over $500 million, continues to grow and recruit globally while focusing on its mission to protect users from online harms such as disinformation and fraud.

Elon Musk's Department of Government Efficiency (DOGE) has laid off more than a hundred employees at the U.S. cybersecurity agency CISA, including red team staffers and incident response workers, in late February and early March, as part of ongoing federal cuts under the new administration.

Arrival, the UK-based electric vehicle startup once valued at $13 billion, has ceased operations and laid off all but one of its remaining staff following the collapse of two last-minute sale deals in early 2025. This final shutdown comes after the company entered administration in early 2024. The layoffs effectively represent a near-total workforce reduction from the 74 employees still working as of August the previous year, as the company had already cut half of its 800 employees in early 2023. The failure of the sales, attributed to bidders' own financing issues, marks the end for the ambitious EV maker, which aimed to revolutionize van manufacturing with micro-factories but struggled with missed targets and collapsed funding. This event is part of a broader downturn in the European EV and battery sector.

Israeli AI startup D-ID is laying off 22 employees, representing a quarter of its global workforce of 88, as part of an efficiency drive. The layoffs, announced on March 10, 2025, affect mostly staff in Israel. This move comes just days after the company secured a strategic partnership with Microsoft to integrate its interactive avatar technology. D-ID, which specializes in AI for corporate applications like customer experience and marketing, stated the restructuring aims to streamline operations and prepare for accelerated growth.

Zonar Systems on 2025-03-09.

Wayfair laid off 340 employees on 2025-03-07.

TikTok is planning to cut around 300 jobs at its Dublin headquarters in April as part of a global restructuring announced in February. The layoffs affect approximately 10% of the nearly 3,000 employees at its Irish operation. While the company has not officially confirmed the exact number, Ireland's Minister for Enterprise acknowledged the notification and expressed support for the impacted workers, noting that TikTok remains a significant employer in the country. The tech industry continues to see workforce adjustments amid broader economic and strategic shifts.

Hewlett Packard Enterprise (HPE) is laying off 2,500 employees, representing about 5% of its workforce, as part of a cost-cutting initiative announced in early 2025. The company, a major data center equipment maker with approximately 61,000 employees, is implementing these reductions over the next 18 months to achieve $350 million in gross savings by fiscal 2027. This decision follows weak financial guidance and challenges in the server market, including heavy discounting on traditional servers and an inventory buildup for AI systems due to a shift to next-generation Nvidia GPUs. The layoffs reflect broader efforts to streamline operations amid market pressures.

LiveRamp, a SaaS company in the data connectivity and identity resolution industry, has laid off approximately 65 full-time employees, representing about 5% of its full-time workforce. This strategic restructuring, announced in early March 2025, is part of the company's broader efforts to streamline operations and focus on its core business objectives. The move comes as the firm aims to enhance efficiency and position itself for future growth in a competitive market.

The Trump administration has fired a number of National Science Foundation employees with AI expertise, threatening the agency's ability to sustain key AI research. The layoffs have led to postponed or canceled review panels, stalling funding for AI projects, and have been criticized by AI experts including Geoffrey Hinton.

Rec Room, a social gaming platform and virtual community, has laid off 16% of its workforce. This reduction, announced in a message to employees, affects many talented individuals and is attributed to significant market shifts, including slowed gaming industry growth, higher interest rates, and a more challenging fundraising environment. To ensure long-term success, the company is adjusting its financial strategy, moving from a model of frequent fundraising to budgeting for extended runway. Impacted employees are being offered three months of paid severance, six months of healthcare premium coverage, and outplacement support. The decision reflects the company's effort to navigate current economic headwinds while maintaining its mission as a creative and social hub for millions of users.

Ola Electric, the Indian electric vehicle major led by Bhavish Aggarwal, is planning to lay off more than 1,000 employees and contract workers as part of a major restructuring effort to control costs and stem rising financial losses. This marks the company's second significant round of job cuts in less than five months, following the dismissal of around 500 employees in November 2024. The latest layoffs affect multiple departments, including procurement, fulfilment, customer relations, and charging infrastructure, and account for over a quarter of its reported workforce of approximately 4,000 as of March 2024. The move comes amid a challenging period for the company, which reported a 50% surge in losses to INR 564 crore in the December quarter, driven by declining revenue and intense competition in the electric two-wheeler market.

Flipkart has decided to shut down its subsidiary ANS Commerce, a full-stack e-commerce enabler, and is laying off employees as part of the wind-down. This closure comes three years after Flipkart's acquisition of the Gurugram-based company, despite ANS Commerce reporting a 39.4% increase in operating revenue to Rs 54 crore in FY24. The decision was driven by the unit's widening net losses, which reached Rs 73.8 crore, indicating significant financial challenges. The move, confirmed in early March 2025, represents a strategic shift for Flipkart within the competitive e-commerce and technology services industry, impacting the team that supported major brands.

Grubhub laid off 500 employees representing approximately 23% of its workforce on 2025-02-28.

HP is undertaking a significant workforce reduction as part of its ongoing restructuring plan, with the company confirming it will lay off approximately 4,000 to 6,000 employees over the next three years. This represents about 10% of its global workforce, which totals around 61,000 people. The layoffs, announced in late 2022, are driven by efforts to cut costs and streamline operations amid challenging market conditions in the technology and personal computing industry. As a major multinational corporation in the IT hardware sector, HP aims to achieve substantial savings through this restructuring while navigating a slowdown in demand for PCs and printers.

Autodesk, the San Francisco-based design software company, announced layoffs affecting 1,350 employees, which represents 9% of its total workforce. The decision, made as part of a broader organizational transformation, aims to optimize the company's go-to-market strategy amid a shift toward direct billing and self-service sales models. CEO Andrew Anagnost cited the need to enhance customer satisfaction and productivity while maintaining competitiveness in cloud computing and AI. The layoffs, which include facility reductions, are expected to incur restructuring costs of $135 million to $150 million. This move aligns with a trend of workforce reductions across the tech industry, as companies adjust to evolving market demands and economic conditions.

Google is implementing workforce adjustments, including offering voluntary buyouts to U.S.-based employees in its "People Operations" (HR) division and laying off some staff in its cloud unit, particularly in operations support. These moves are part of internal reorganizations aimed at operating more efficiently and reinvesting savings into critical areas like AI infrastructure, sales, and engineering. The decision follows CFO Anat Ashkenazi's emphasis on cost-cutting as Google ramps up AI spending in 2025, after the company reported Q4 revenue that missed expectations. While the exact number of affected employees isn't specified, the tech giant, which operates at a massive scale, is supporting impacted workers with severance packages and opportunities to apply for other roles within the company.

Digimarc laid off 90 employees representing approximately 40% of its workforce on 2025-02-27.

Expedia on 2025-02-26.

Boston-based payments company Flywire is laying off 125 employees, representing 10% of its 1,250-person workforce, as a cost-saving measure in response to a significant slowdown in international student visa approvals. The company, which specializes in cross-border tuition payments, saw its stock plummet after reporting weaker-than-expected revenue growth for late 2024 and a subdued 2025 outlook. This downturn is primarily driven by restrictive visa policies in key markets like Canada and Australia, which account for about 15% of Flywire's revenue, with similar pressures anticipated from potential U.S. policy changes under a Trump administration. The layoffs, announced in early 2025, reflect broader challenges in the fintech and education technology sectors as the company adjusts to external market pressures beyond its control.

Dayforce representing approximately 5% of its workforce on 2025-02-26.

Commercetools, a headless commerce platform valued at $1.9 billion, has laid off dozens of employees, including a round affecting around 10% of its staff on February 26, 2025, after failing to meet aggressive sales growth targets. The layoffs, part of a broader restructuring in marketing, sales, and internal operations, follow executive changes and reflect challenges in the e-commerce industry post-pandemic. While the company disputes figures beyond the recent cuts, sources suggest reductions over several weeks may total up to 20% of staff, with Commercetools maintaining 25-30 open roles amid the adjustments.

eBay is conducting its fourth round of layoffs in Israel, affecting approximately 20 employees, which represents about 10% of its 250-person workforce in the country. The exact number is pending finalization after hearings. This move is part of the e-commerce giant's ongoing global restructuring efforts, with previous layoffs occurring in February 2023, December 2023, and June 2024. The company's Israeli R&D center in Netanya, established after the acquisition of Shopping.com in 2005, continues its operations amid these adjustments.

Israeli cybersecurity firm Skybox Security has ceased operations and laid off all 300 of its employees, including approximately 100 in Israel and 200 in the United States. The company, which was acquired by rival Tufin, officially shut down on February 24, 2025, leaving workers without their final paychecks. The closure, attributed to insolvency and mounting debts, marks a dramatic end for the company and serves as a cautionary tale within the competitive cybersecurity industry.

HerMD representing approximately 100% of its workforce on 2025-02-24.